Spoiled: Organic and Local Is So 2008
Our industrial food system is rotten to the core. Heirloom arugula won't save us. Here's what will.
in the end, winning over skeptical consumers won't be enough. Given the reality of what consumers can and can't do, market liberalizers' enduring fantasy—that the collective power of tens of millions of conscientious shoppers will force suppliers to correct their bad practices—has been replaced by a grimmer understanding: Until we can make the market see all the costs of unsustainable farming, and until we learn how to temper its obsessive focus on ever greater efficiencies, market-driven sustainability will fail. This reality became evident last August, after Whole Foods recalled ground beef due to an E. coli scare. The problem was that Whole Foods' supplier, Coleman Natural Beef, processed its meat at Nebraska Beef, a large, low-cost plant infamous for health violations (including a 5-million-pound beef recall in July for E. coli). In essence, Whole Foods sought to create a new value—sustainability—without changing the supply chain.
If we're going to ask the market to pull in a new direction, we'll need to give it new rules and incentives. That means our broader food standards, but it also means money—a massive increase in food research. (Today, the fraction of the federal research budget spent on anything remotely resembling alternative agriculture is less than 1 percent—and most of that is sucked up by the organic sector.) And, yes, it means more farm subsidies: The reason federal farm subsidies are regarded as anti-sustainability is mainly because they support the wrong kind of farming. But if we want the right kind of farming, we're going to have to support those farmers willing to risk trying a new model. For example, one reason farmers prefer labor-saving monoculture is that it frees them to take an off-farm job, which for many is the only way to get health insurance. Thus, the simplest way to encourage sustainable farming might be offering a subsidy for affordable health care.
We'll also need potent new incentives on the demand side of the equation. Sustainable food products make up only about 2 percent of our food supply in no small part because consumer demand is soft. Yes, some will pay extra for organic or local food. But for most consumers, the costs quickly exceed the tangible benefits—especially as food prices have climbed.
Given that we're not seeing spontaneous consumer demand (even after decades of consumer education by advocacy groups), we must create it via government procurement programs. Federal agencies and food programs are among the biggest purchasers of food in the world. If they didn't buy solely from the lowest-cost bidder, as they're now required to, but could instead source from local or organic producers, or farmers practicing polyculture, this massive new customer would remake American agriculture in a heartbeat. "If someone like the Department of Defense or even the VA hospitals changed how they purchased, it would be huge," says Ferd Hoefner, policy director for the Sustainable Agriculture Coalition.
But would it be sufficient? Or does sustainable food simply cost too much to be feasible? After all, industrial food is cheap not only because of the efficiencies of scale and technologies, but also because the industrial system is so good at ignoring, or externalizing, costs such as ecological degradation or poor nutrition or underpaid labor. According to the Union of Concerned Scientists, the hidden costs of conventional meat production alone are huge—each year, salmonella outbreaks cost an estimated $2.5 billion; properly cleaning up manure leaks would cost at least $4 billion. If our food system reinternalizes such costs—say, by shifting from feedlots to a less concentrated free-range model—food prices will rise. Grass-fed cattle can take twice as long to reach slaughter weight as corn-fed cattle and require more pastureland at a time when pastureland is in short supply—which is why grass-fed beef costs about 30 percent more than conventional beef.
Does that matter? Most Americans could afford to spend more for their food—or could afford to eat less of the resource-intensive foods. It's no coincidence that Americans, who spend less than a dime of every dollar on food—the least in the world—also consume about 200 pounds of meat per capita each year—the most in the world. But in many other parts of the world, spending more on food or cutting back on meat aren't practical or ethical options; nor are investing in vertical farms, store-top produce, or many of the other more Earth-friendly but more capital-intensive farming technologies. As Iowa State's Liebman notes, the resources for sustainable farming—not only adequate soil and water, but access to capital, technology, and market—aren't distributed fairly or evenly, which means the chances for "finding solutions in Iowa are probably a lot higher than in the Sahel."
This disparity underlines what ultimately may be the most critical question about the future of food. We may be certain that the existing food system is broken. We may also be confident that we can develop a more sustainable replacement. What we're still waiting to find out is whether sustainability is something we'll all benefit from, or whether it, too, will go to the highest bidder.
Advertisement
Advertisement
Comments
i think it's a no brainer,
Organic Can Feed the World
research funding: fighting for crumbs
Masanobu Fukuoka
Thank you for pointing out
Wow - so much to comment on
Not Sustainable
Peak population
no shortage of energy???
I think people should have
The Myth of No-Till has already been debunked
HOME GROWN
Where have all the models gone?
Hogwash
Nice work.
You know, every now and
2 Rad 4 MoJo
Eat this, MoJo!
another spin
Permaculture
UPDATE: Join the fray
Spoiled article
PERMACULTURE
Cover Crops Can Do the Job
Mr. Roberts,
Stop the pot shots!
Organic production...
saving the world is a must
Food, sustainable, nutritious and ethical
Why can't we get over it and
hello Your post makes me
hello
Your post makes me wonder if some folks will accept biotechnology as a tool for sustainability. Imagine crops that require fewer chemicals, less fertilizer, etc. some of these are possible today and others are in the works.
I am a new Mother Jones
I am a new Mother Jones reader. I am a mother and preschool teacher. I am trying to educate myself on what foods are best for my family. I am trying use my dollars to make good choices where I can. I sometimes buy organic and local. This article really opened my eyes to the complexity of issues regarding food production. The concept that organic is not necessarily sustainable really surprised me. Obviously there is more to it than that, but it gets me thinking. Which is the point, I think. So while many responders to this article have deep convictions and a lot more information than I have, I think there are lot more people out there like me who could really use to be educated on this kind of stuff. We are the purchasers and consumers.
Wow, I sense some
Wow, I sense some unwarranted hysteria. I live in Brooklyn, NYC, where I work as a chef and food writer. I shop (and have worked) at the farmer's market, I belong to a CSA, I belong to a food co-op, I willingly fork over $4.00 for an organic heirloom tomato, and grow veggies on my fire escape. I cherish the connections I make through the food I choose to purchase and feel lucky to live in a place where those choices are possible.
However: My sense was that the author's intention was not to rally the troops and shut down the good-for-nothing small farms. His point was that the global food system is an enormous beast, and pragmatically, we have to be willing to think outside the box as we try to move towards sustainability for people of all social, political, geographical, and economic sectors.
This has always been the goal of any food system, and these systems continue to evolve all the time--just think how brilliant the Green Revolution seemed in the 1950s! We must remain flexible and open-minded about what constitutes sustainability, or we stagnate as a society. I may not have thrilled to each of the author's suggestions, but I did appreciate his spirit of innovation.
Although I remain a huge proponent of the organic/local food movement, at times it seems a diluted soundbite for the media, and sadly, consumers. When I worked at the farmer's market, I was astounded by how many shoppers didn't want real information about agriculture. They just wanted to know if it was organic or not. Period.
Kudos to the author for challenging my ideals and giving me some food for thought. A dose of healthy debate never hurt a soul.
Fertilizing Chemicals
I recently came across your blog and have been reading along. I thought I would leave my first comment. I don't know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often.
Margaret
Like it or not
I'm not the first to say it but if you fix the broken food system you will by default fix the health care system or at least go a longs ways towards improving it. I think that the current big agri-business food system is reaching critical mass and they are scared. We should start seeing some of them reinvent themselves into something totally different to satisfy the growing demand for "organic" or "green" or "sustainable" foods. We will need to be vigilant and watch them closely. The masses are still addicted to packaged foods and there's no better place to make ridiculous health claims then on the glossy labels of food like products.
Thanks
Great post, one of the most informative posts on this subject online actuallly.
Thanks and keep up the great work.
Great article
An in depth "realist" view has definitely been under reported. It takes more than just a moral compass to navigate the complexities of our food issue. One thing mojo - as excited as I was while reading this article, the excitement was hard to maintain as there were SO MANY grammatical errors. Please proofread carefully...you wouldn't want to be compared to the la times or USA today now would you? :) keep up the good work!
A major overhauling is
Agreed with you on the issue.
Do some research, join a
Do some research, join a local CSA (within 25 miles), you'll save money (get multiple $4 heirloom tomatoes and a bunch of other stuff with your $12-15 weekly expenditure).
If food systems become localized, no farmers will have the nonsensical burden of feeding the world.
No-till is fairly difficult to achieve but is possible. Masanobu Fukuoka is an obvious case study. His labor intensive method warrants respect.
I like the methods of Emilia Hazelip for small scale vegetable production.
I think somewhat large scale, no-till, energy efficient grain production is possible but economically impossible under our current system of subsidies and the biochemical companies sinister manipulation of agriculture as we know it.
If anyone has an energy efficient, non-polluting, way to do no-till using technology that would be great. Let's put people to work trying to develop appropriate technologies for this purpose and stop developing pollutants.
Small local diverse farms are the best solution at this point. More farms, not bigger farms, will produce more per acre if run efficiently. All pretty obvious stuff. All without a doubt proven.
I would much rather see more jobs in agriculture an not more jobs in labs that produce industrial chemicals.
links of london
Support by UK shopping links of London earrings was intuitive and nowadays we have matured internationally with stores in 1990.links of londonThe party resulted from a clean exact for her wife, links london
Thank you feel about the suggested use of the apple chips, which
Thank you feel about the suggested use of the apple chips, which has something more to know.
- « first
- ‹ previous
- 1
- 2
- 3
- 4
Post new comment
MoJo Comments: Send Us Your Feedback
We changed our spam software to better filter comments. Should you encounter any issues, please let us know.



