Romney Pulling Huckabee Down in Iowa

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Want proof negative advertising works? From MSNBC’s First Read:

After nearly two weeks of Romney airing TV ads in the this state criticizing his records on immigration and crime, Huckabee’s standing in Iowa has slipped, according to the latest MSNBC/McClatchy/Mason-Dixon poll. In the survey, Romney now leads Huckabee, 27%-23%… Three weeks ago — before Romney began his contrast ads — the poll had Huckabee comfortably leading Romney, 32%-20%.

One of the reasons for Huck’s decline: His lead over Romney among self-identified born-again Christians has dropped from 42%-8% to 34%-27%. And among weekly churchgoers, it has decreased from 38%-15% to 28%-27%.

Mitt’s anti-Huckabee ads are after the jump.

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It’s risky, but also unavoidable: A full one-third of the dollars that we need to pay for the journalism you rely on has to get raised in December. A good December means our newsroom is fully staffed, well-resourced, and on the beat. A bad one portends budget trouble and hard choices.

The December 31 deadline is drawing nearer, and if we’re going to have any chance of making our goal, we need those of you who’ve never pitched in before to join the ranks of MoJo donors.

We simply can’t afford to come up short. There is no cushion in our razor-thin budget—no backup, no alternative sources of revenue to balance our books. Corporations and powerful people with deep pockets will never sustain the fierce journalism we do. That’s why we need you to show up for us right now.

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