Loss Leaders

Kick back, relax, and let these products melt the pounds away.

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what: Fabuless
slims by: Downing a concoction of palm and oat oils slows digestion and produces a feeling of fullness, reducing caloric intake nearly 1/3.
the skinny: Some users report feeling bloated.

what: Conjugated linoleic acid
slims by: Promoting lean muscle growth
the skinny: Has been linked to type 2 diabetes

what: Nutraproteomics diet
slims by: Basing diet advice on your genetic makeup
the skinny: A dna test costs $525.

what: Soybean hulls
slims by: Decreasing fat in fried foods by as much as 36% without hurting “flavor, crispiness, or general liking”
the skinny: Fried foods still loaded with fat.

what: Rebiana sweetener
slims by: Has no calories
the skinny: This derivative of the stevia shrub has caused cancer and blocked sperm production in lab animals.

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OUR DEADLINE MATH PROBLEM

It’s risky, but also unavoidable: A full one-third of the dollars that we need to pay for the journalism you rely on has to get raised in December. A good December means our newsroom is fully staffed, well-resourced, and on the beat. A bad one portends budget trouble and hard choices.

The December 31 deadline is drawing nearer, and if we’re going to have any chance of making our goal, we need those of you who’ve never pitched in before to join the ranks of MoJo donors.

We simply can’t afford to come up short. There is no cushion in our razor-thin budget—no backup, no alternative sources of revenue to balance our books. Corporations and powerful people with deep pockets will never sustain the fierce journalism we do. That’s why we need you to show up for us right now.

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